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Looking to stay ahead of the curve and elevate your marketing strategy in 2025? We’ve got you covered! This comprehensive marketing calendar features a diverse collection of major holidays, international observances, and exciting global events throughout the year.
With this valuable resource, you can plan targeted campaigns, tap into trending topics, and connect with your audience on a deeper level. Get ready to transform every day into a marketing opportunity and spark creativity throughout 2025!
Themes for the month
Veganuary
Veganuary is a global challenge held annually in January, encouraging people to explore a vegan lifestyle for the month, focusing on plant-based foods and fostering awareness about its potential benefits.
Key Dates
The Golden Globes – 6th January
The Golden Globes, held annually in January, celebrate excellence in both American and international film and television with prestigious awards. This glamorous ceremony kicks off Hollywood’s awards season and garners significant industry attention.
National Mentoring Day – 17th January
National Mentoring Day honours the positive impact mentors have and encourages individuals to share their knowledge and experiences with others.
Blue Monday – 20th January
Despite being dubbed the “most depressing day of the year,” Blue Monday, typically falling on the third Monday of January, lacks scientific backing. This commercially driven term originated as a marketing ploy but can serve as an opportunity to promote mental health awareness.
Data Privacy Day – 28th January
Data Privacy Day, held annually in January, raises awareness about the importance of protecting personal information in the digital age.
Burn’s Night: 25th January
Celebrated on January 25th, Burns Night honours Scotland’s national bard, Robert Burns, with traditional suppers, poetry recitals, and a toast to “the haggis.”
Chinese New Year – 29th January
Chinese New Year, also known as the Spring Festival, is the most important traditional Chinese holiday and marks the beginning of the new year on the lunisolar calendar.
National Fun at Work Day – 31st January
Falling on the last Friday of January, National Fun at Work Day encourages fostering a positive and engaging work environment through lighthearted activities and team bonding.
February Dates
Themes for the month
LGBTQ+ History Month
Held every February in the UK, LGBTQ+ History Month raises awareness and celebrates the rich history and contributions of lesbian, gay, bisexual, transgender, and non-binary individuals and communities.
Key Dates
The Grammy’s – 2nd February
Held on February 5th this year, The Grammys, or Grammy Awards, recognise outstanding achievements in the music industry with prestigious awards.
World Cancer Day – 4th February
Held annually on February 4th, World Cancer Day unites communities globally to raise awareness, promote early detection, and advocate for action against cancer.
New York Fashion Week: 20th–18th February
New York Fashion Week, held twice annually in February and September, showcases the latest collections from leading designers in a global fashion extravaganza.
Valentine’s Day – 14th February
Celebrated on February 14th, Valentine’s Day is a global occasion for expressing love and affection through romantic gestures, gifts, and celebrations.
Random Act Of Kindness Day – 17th February
Random Acts of Kindness Day encourages spontaneous acts of kindness and generosity to create a more positive and compassionate world.
London Fashion Week – 20th-24th February
Taking place twice a year, in February and September, London Fashion Week showcases emerging and established designers to a global audience, setting trends in the fashion world.
March Dates
Themes for the month
National Women’s History Month
Observed throughout March, National Women’s History Month celebrates the achievements and contributions of women throughout history and in various fields.
Key Dates
Oscars – 2nd March
Held annually in March, the Oscars, or Academy Awards, are the most prestigious awards in film, honouring excellence in acting, directing, and other cinematic achievements.
Shrove Tuesday – 4th March
Shrove Tuesday, also known as Pancake Day, is the day before Ash Wednesday, traditionally involving feasting on pancakes and confessing sins before the Lenten fast.
Employee Appreciation Day – 7th March
Held on the first Friday of March, Employee Appreciation Day encourages employers to express gratitude and recognition for their valuable workforce.
World Book Day – 6th March
World Book Day promotes reading for pleasure and celebrates the joy of books and their impact on lives.
Int. Women’s Day – 8th March
Celebrated annually on March 8th, International Women’s Day champions gender equality, raises awareness about women’s achievements and calls for action to accelerate progress towards a more equitable future.
St Patricks Day – 17th March
Celebrated globally, especially in Ireland and Irish communities, St. Patrick’s Day honours the patron saint of Ireland with parades, green attire, and festivities.
Global Recycling Day – 18th March
Global Recycling Day encourages individuals and organisations around the world to embrace recycling as a key solution for preserving resources and protecting our planet.
Mother’s Day – 30th March
Falling on the second Sunday in May in most countries, Mother’s Day celebrates and honours mothers and motherhood through various expressions of love and appreciation.
April Dates
Themes for the month
National Stress-Awareness Month
National Stress Awareness Month, observed throughout April, is dedicated to raising awareness about the causes and negative impacts of stress while promoting healthy stress-management strategies.
Key Dates
April Fools Day – 1st April
April Fools’ Day, celebrated on April 1st, is a lighthearted day for playful pranks and harmless deception, often involving jokes, hoaxes, and good-natured humour.
404 Day: 4th April (Yes, that’s a day for SEOs and the infamous 404 page)
Celebrated on April 4th, 404 Day playfully acknowledges the “404 Not Found” error message with events focused on creativity, music, and celebrating the internet.
Walk To Work Day – 4th April
Walk to Work Day encourages people to swap their usual commute for a healthy walk, promoting environmental awareness and physical activity.
National Wear Your Pajamas to Work Day – 16th April
National Wear Your Pajamas To Work Day is a lighthearted event where people trade their usual work attire for comfy sleepwear for a fun, relaxed day.
World Creativity and Innovation Day – 21st April
This day encourages individuals and communities to tap into their creative potential and leverage innovation to address global challenges.
Easter Sunday – 20th April
Celebrating the resurrection of Jesus Christ, Easter Sunday is a central holiday for Christians, marked by church services, festive meals, and traditions like egg hunts.
Earth Day – 22nd April
Earth Day is a global event raising awareness about environmental issues and inspiring action towards a more sustainable future.
London Marathon – 27th April
The London Marathon is a world-renowned 26.2-mile race attracting elite athletes and enthusiastic runners alike, winding through iconic London landmarks.
May Dates
Themes of the month
National Walking Month
National Walking Month encourages people to embrace the health and social benefits of walking more throughout the month.
Key Dates
May Day – 1st May
May Day, celebrated on May 1st, is a multifaceted day with historical roots around spring and labour celebrations, observed in many countries with parades, rallies, and festivities.
Star Wars Day – 4th May
On May 4th (May the Force be with you!), fans celebrate Star Wars Day, a fun and punny tribute to the beloved sci-fi franchise.
Coronation of King Charles III Anniversary – 6th May
The 1 year anniversary of the coronation of King Charles in the United Kingdom.
Cannes Film Festival – 13th – 24th May
The Cannes Film Festival is a prestigious annual event showcasing and awarding new films from around the world.
National Biscuit Day – 29th May
National Biscuit Day is a delightful celebration of the humble biscuit, honouring its many flavours and forms.
National Creativity Day – 30th May
National Creativity Day is an opportunity to embrace your imagination and celebrate the power of creative expression.
June Dates
Themes of the month
Pride Month
Pride Month is a vibrant celebration of the LGBTQ+ community, their history, and it’s ongoing quest for equality.
Key Dates
World Environment Day – 5th June
World Environment Dates encompass various days throughout the year dedicated to raising awareness and taking action on environmental issues.
Father’s Day – 15th June
Father’s Day is a day to celebrate fathers, father figures, and the impact of fatherhood.
Take Your Dog To Work Day – 20th June
National Take Your Dog to Work Day is a fun annual event encouraging workplaces to allow employees to bring their well-behaved canine companions to work.
Summer Solstice – 21st June
The summer solstice marks the longest day and shortest night of the year in the Northern Hemisphere.
National Selfie Day – 21st June
National Selfie Day is a lighthearted celebration of self-expression through the ubiquitous art of the selfie.
National Writing Day – 26th June
National Writing Day is a celebration of creative writing, encouraging people of all ages and abilities to express themselves through the written word.
World Wellbeing Week – 24th-30th June
World Wellbeing Week is a dedicated time to celebrate and promote the various aspects of individual and collective well-being.
National Camera Day – 29th June
National Camera Day celebrates the camera and photography, encouraging people to capture and share their memories through images.
Social Media Day – 30th June
Social Media Day, celebrated annually on June 30th, recognises social media’s global impact and brings people together to celebrate its unique power of connection.
Wimbledon – 30th – 13th July
Wimbledon, also known as The Championships, is the prestigious and historic tennis tournament played on grass courts in London, holding the title for the oldest Grand Slam in the world.
July Dates
Themes for the month
National Ice Cream Month
National Ice Cream Month is a delicious July tradition celebrating everyone’s favourite frozen treat with special events and offers.
Key Dates
American Independence Day – 4th July
America celebrates Independence Day, also known as the Fourth of July, on July 4th, marking the nation’s birth with fireworks, parades, and festivities.
Workaholics Day: 5th July
While Workaholics Day acknowledges the dedication of those who put in long hours, it also serves as a gentle reminder to prioritise balance and care for oneself outside of work.
National Give Something Away Day – 15th July
National Give Something Away Day is a day to embrace generosity by giving away items you no longer need, spreading kindness, and decluttering your life.
World Emoji Day: 17th July
World Emoji Day, celebrated annually on July 17th, is a fun day to express yourself and celebrate the universal language of emojis.
Tour De France Starts – 5th July – 27th July
The Tour de France is a gruelling three-week cycling race challenging the world’s best riders across diverse landscapes.
International Friendship Day- 30th July
International Friendship Day promotes appreciation for friends and encourages building bridges between cultures through friendship.
August Dates
Cycle To Work Day – 7th August
Cycle to Work Day, held annually on August 1st, encourages people to ditch the car and embrace the benefits of cycling to work, promoting environmental awareness, health, and community.
National Book Lovers Day – 9th August
National Book Lovers Day is a celebration of reading, encouraging people to put down their devices and immerse themselves in a good book.
National Non-Profits Day – 17th August
National Non-Profits Day recognises the valuable work of non-profit organisations and encourages their support through donations and volunteering.
World Entrepreneurs Day – 21st August
World Entrepreneurs Day honours the innovators, risk-takers, and visionaries who drive economic growth, create jobs, and shape the future through their entrepreneurial endeavours.
September Dates
International Day Of Charity – 5th September
The International Day of Charity aims to raise awareness and inspire individuals and organisations to contribute to alleviating poverty and suffering through philanthropy and volunteerism.
International Literacy Day – 8th September
International Literacy Day highlights the importance of literacy for individuals, communities, and societies, promoting education and awareness to bridge the literacy gap and empower people worldwide.
World Suicide Prevention Day – 10th September
World Suicide Prevention Day, held annually on September 10th, aims to raise global awareness of suicide prevention and encourage action to reduce the tragic loss of life from suicide. It underlines the importance of creating hope and offering support to those struggling.
National Day of Encouragement – 12th September
Celebrate National Day of Encouragement on September 12th by offering encouragement and making someone’s day brighter!
100 Days Till Christmas – 16th September
100 Days Till Christmas marks the exciting countdown to the festive season, sparking holiday cheer and gift-giving preparations.
Beginning of Autumn – 22nd September
Marked by the autumnal equinox, usually around September 22nd or 23rd, signifying equal daylight and nighttime hours.
World Tourism Day – 27th September
Marked by the autumnal equinox, usually around September 22nd or 23rd, signifying equal daylight and nighttime hours.
National Podcast Day – 30th September
International Podcast Day, celebrated on September 30th, is a global celebration of the ever-growing and dynamic world of podcasts!
October Dates
Themes for the month
Breast Cancer Awareness Month
Breast Cancer Awareness Month, held every October, raises awareness, promotes early detection, and fuels research efforts in the fight against the most common cancer affecting women.
Domestic Violence Awareness Month
Domestic Violence Awareness Month, held in October, unites communities to address domestic violence, raise awareness about its impact, and support survivors.
Black History Month
Black History Month is a global acknowledgement of the rich history, enduring struggles, and significant contributions of people of African descent throughout the world.
Key Dates
International Coffee Day – 1st October
International Coffee Day is a global celebration of coffee, raising awareness for the coffee industry, promoting fair trade practices, and simply appreciating this beloved beverage.
World Mental Health Day – 10th October
World Mental Health Day raises global awareness of mental health issues, promoting understanding, education, and action towards protecting everyone’s right to good mental health.
Divali – 20th October
Diwali, also known as the Festival of Lights, is a vibrant celebration observed by over a billion people across Hinduism, Jainism, Sikhism, and Buddhism.
Halloween – 31st October
Halloween is a festive and spooky holiday involving costumes, trick-or-treating, jack-o’-lanterns, and parties, drawing on ancient traditions while offering modern-day fun for people of all ages.
November Dates
Themes for the month
Movember
Movember is a fun and impactful campaign where men grow moustaches (often nicknamed “Mo’s”) to raise awareness and funds for men’s health issues like prostate cancer, testicular cancer, and mental health.
Key Dates
Bonfire Night – 5th November
Bonfire Night, also known as Guy Fawkes Night, is an annual commemoration observed primarily in Great Britain on November 5th. It involves bonfires, fireworks displays, and sometimes burning effigies, marking the failed attempt to blow up the Houses of Parliament in 1605.
Remembrance Sunday – 9th November
Remembrance Sunday honours British & Commonwealth military & emergency service personnel, especially those fallen, on the second Sunday of November with silence, ceremonies, and red poppies.
Thanksgiving – 27th November
Thanksgiving is a harvest and gratitude celebration, marked on the fourth Thursday of November in the US and on the second Monday in October in Canada, with a central focus on family meals, reflection, and expressing thanks.
Black Friday – 28th November
Black Friday is the kickoff to the holiday shopping season with massive sales and crowds aiming to snag the best deals.
Small business Saturday – 30th November
Similar to Black Friday, this concept isn’t widely adopted globally, although some countries have local initiatives to support small businesses during the holiday season.
December Dates
Cyber Monday – 1st December
Cyber Monday, which always falls on the first Monday after Black Friday, is a global online shopping event featuring significant discounts and deals across various retailers and product categories.
International Volunteer Day – 5th December
International Volunteer Day celebrates and recognises the remarkable efforts of individuals who dedicate their time and skills to making positive changes in their communities and beyond.
Human Rights Day – 10th December
Human Rights Day marks the anniversary of the adoption of the Universal Declaration of Human Rights (UDHR) by the United Nations General Assembly in 1948. This landmark document outlines the fundamental rights and freedoms that belong to every human being regardless of race, religion, nationality, or any other status.
Christmas Jumper Day – 9th December
Christmas Jumper Day, a festive fundraising event, takes place on a specific day in December (typically the third Friday) in the UK and Ireland. Participants are encouraged to donate to the charity Save the Children and wear their most Christmassy jumpers to work, school, or wherever they’re going!
Christmas Eve – 24th December
Christmas Eve is the night before Christmas, a time for families to gather, exchange gifts, and prepare for the joyful celebration of Christmas.
Christmas – 25th December
Christmas, celebrated on December 25th, is a global day of joy, marked by gift-giving, religious observances, and festive gatherings.
Boxing Day – 26th December
Following Boxing Day on December 26th, many enjoy a public holiday, post-Christmas sales, and sometimes sporting events.
New Year’s Eve – 31st December
New Year’s Eve is the last day of the year, celebrated with parties, fireworks, and countdowns to usher in the new year.
